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Lovejam Community

Event Management Mentorship

Lovejam Event Management Mentorship flyer with Nathan Gallagher

Overview

After running transformational experiences for nearly a decade we launched this programme with the intention to support others on this journey of launching impactful, purpose driven, transformational events. We noticed a gap in the market where many facilitators & potential event producers did not have many resources available for event production with an intentional & conscious focus.

At a Glance

After a huge initial uptake & an even larger uptake in round 2, its clear we have a product with good market fit. The first round was marketed with just a few emails & 1 single social media post to our Lovejam Community network. For the second cohort we led with a 6 piece social content strategy & a series of automated marketing emails & whatsapp messages. This proved highly effective.

Results

2024

  • 72 leads generated
  • 28 sign ups
  • 35% Conversion rate
  • £12,000 in revenue

2025

  • 135 leads generated
  • 42 sign ups
  • 35% Conversion rate
  • £19,800 in revenue

The Future

After 2 cohorts with a sizeable jump in sign up numbers its clear we are on to a winning product. The plan is to scale the programme with round 3 through a paid social ads campaign and affiliate strategy. We have realised that the largest problem facing participants is generally in marketing & selling out their events, as such we aim to build a tailored programme specifically for intentional event marketing.

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